What is the IMS Business Builder System?

Basically it is ... A systematic approach to annual reviews.

Many things can occur throughout the years that make it important for your client to meet with you as their financial professional. Every year it is important to take a fresh look at your clients’ financial situations … especially when it comes to protecting the future of their families. Since you sold them a life insurance policy … it is important that you take the time at least on an annual or bi-annual schedule to make sure that that insurance still meets the goals they have entrusted to that policy.

An annual review of client finances is a necessity, not just for making sure that insurance coverage matches or exceeds the value of their home, but because finances are dynamic ... needs and goals change ... new savings, investment, and insurance products become available ... family incomes increase, children are born, others are off to college ... estates increase, jobs change and so much more. Regular annual reviews not only provide your clients with a much-needed opportunity to verify that past financial decisions are still moving them in the direction of their goals. And if they discover that time has changed that ... you are there to help them take the steps needed to get back on track!

What are a few of the things you should be looking for?

 Your Client's need for life insurance may have increased or decreased.

  Their family or business situations may have changed.

  Interest, Dividends, or investments may have declined.

  Your client's health may have improved since policy issue giving them money saving opportunities

  Your Client's health may have declined making it vital to keep their current policy in force and perhaps it might be the time to discuss the purchase of additional coverage now ... while they still can.

  Loan or withdrawals may have affected policy performance.

  Premiums may not have been paid as the client planned.

  Premiums on term insurance may have increased making term conversion very attractive right now.

  Other issues may have come up that would warrant a full review.

THE ANNUAL REVIEW IS A PROCESS

The annual client financial review process can be fairly simple one if you use the forms provided in this Business Builder System and then turn them into your own system of periodically contacting your existing base of clients to “see if anything has changed” that warrants a visit. You will need a computer, some contact management software and just a bit of dedication to put this system in place for you.

It may seem old fashioned in this lightning fast world of the internet, but a hand written thank you card, birthday card, or hand signed letter discussing the importance of an annual financial review … still works as well (or better) that fax-blasting or eMail-blasting out thousands of generic marketing pieces. You get these all the time. Which letters do you open first … those that look like a hand written card or a computer generated window envelope? They don’t need to actually be hand addressed … there are many “hand written” fonts on most computers today.

WHERE TO START

Comprehensive listings of your current clients can be obtained from your insurance carriers headquarters … they can simply allow you to pull it up on their system or they can print you out a report and eMail or mail it to you for your periodic review process.

WHAT TO DO

When you have the list you can begin by sending out an annual review letter. Also to consider is sending them a birthday card and other occasional letters that randomly discuss term conversions, tax situations or other topics. Gather your favorite articles make copies and put a post it note on them sending them to your clients from time to time.

WHAT IS IN THE SYSTEM? 

Phone Scripts, Training tools, discussion grids, sample policies, product training, letters, flyers, invitations, Life Insurance Quick Estimator.

How can I get my own copy of

the Business Builder System?

The Business Builder System is Only Available to Innovative Agents. Contact us today for your own copy of this sales tool AT NO CHARGE to contracted and producing IMS Agents!

Successful Agents have Discovered the Advantages of IMS

Sales Systems ... now it is your opportunity.

As an IMS agent ... you can gain access to systems that could double or even triple your life or annuity sales in the next 12 months. Some sales systems are free to contracted IMS agents (like our Business Builder System or our Mortgage Life Sales System) ... others require a financial commitment to participate and others are limited to a specific sales territory. Click Here for more information.

A BUSINESS BUILDING MOTIVATIONAL QUOTE : SUCCESS